In 2000, Cynthia Hallman applied her 15 years of success in the high-tech marketing industry to the founding of Fig Street Marketing Group. With a goal of becoming the most personalized, adept marketing agency in the country, she has handpicked a staff of professionals who are highly trained in diverse skill sets, allowing FSMG to offer the broadest possible service base to our clients. Our portfolio, which includes expertise in industries from technology and industrial manufacturing to entertainment, represents a sampling of successful programs we have developed and executed throughout the years to the delight of customers such as Amazon Web Services, Dell, Hewlett Packard Enterprise, HP Inc., Intel, Lenovo, Broadcom/VMware and many more.

To further expand our service offerings, Fig Street Entertainment was formed in 2004, providing our clients with multi-media and video production services as well as film packaging and submission services for festivals around the world.

With an eye toward streamlining travel logistics for our destination events and incentive programs, the FSMG Travel Division was created in 2006.

In 2010, our corporate headquarters were relocated from Southern California to just outside of Birmingham, Alabama. Satellite offices are located throughout the United States.

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